We’re an agile team of thinkers, makers and can-doers ready to transform ideas into meaningful creative that connects and converts.
Meet the team
- Designed products that are sold at Staples.
Ewelina Zajac-Holdrege
Founder & Creative Director - Does an excellent monkey impression.
Erinn Kovitch
Art Director - Made a living winning coloring contests as a kid.
Alaina Gardner
Head of UI/UX Development - Designed coins for the United States Mint.
Josh Wahila
Web Developer & Designer - Favorite word is 'gallimaufry'.
Macon Richardson
Content Strategist - Once played the clarinet and peacocks showed up.
Ashley Depew
Office Manager - Second Degree Black Belt in Tang Soo Do.
Ian Barrett-Sargent
Project Manager - Loves to knit cozy sweaters.
Alyssa Micha
Photographer/Videographer
We partner with our carefully vetted network of experts to meet the specific needs of a project. This includes photographers, videographers, animators and digital marketers. Our extended network helps us stay nimble while delivering world-class creative.
“Working with Idea Kraft for our creative needs has been the best decision!”
Amy Humphrey
Director, Liberty Partnerships Program
“The team’s creativity and ‘outside the box’ thinking delivered a campaign that we are so proud to bring to the community.”
Maria Fabrizi
Director, Broome County Mental Health Department
“Idea Kraft was exceptional from our first meeting to project completion.”
Erin Summerlee
Director, Rural Health Network
“Idea Kraft has consistently exceeded our expectations.”
Carole Miller
Executive Director, AMT